Top 8+ Best Shopify Google Tag Manager Apps
If you’re an eCommerce business owner using Shopify, then you know the importance of tracking and analyzing your website’s data. And one of the most efficient ways to do that is through Google Tag Manager. But with so many Shopify Google Tag Manager apps available, it can be overwhelming to choose the right one for your business needs. That’s why we’ve compiled a list of the top 8+ best Shopify Google Tag Manager apps that will help you optimize your website’s performance, boost conversions, and make data-driven decisions. Whether you’re a beginner or an experienced marketer, these apps are sure to enhance your tracking capabilities and take your eCommerce business to the next level.
Here is the list of the best Shopify GTM apps in 2024:
1. Easy Tag ‑ GTM & Data Layer
Easy Tag is a Shopify app that can revolutionize the way you track and analyze your eCommerce data. With Easy Tag, implementing Google Tag Manager becomes simple, fast, and accurate. This app has gained a reputation among marketers as the go-to solution for ensuring that data is gathered and reported correctly, eliminating the guesswork and making informed decisions based on accurate data.
One of the key benefits of Easy Tag is that it comes with pre-built data layers that include all e-commerce events such as “purchase,” “addToCart,” and more. Additionally, with over 50 ready-made tags, including GA4, Google Ads, Facebook, Pinterest, and more, the app provides marketers with a comprehensive suite of tools to optimize their tracking capabilities.
Not only is Easy Tag easy to install, but it’s also optimized for speed, ensuring that it won’t slow down your website. This app saves valuable time by streamlining the implementation process, eliminating the need for lengthy and complex coding. As a result, marketers can focus on what they do best: growing their e-commerce business.
In summary, if you’re looking for an easy-to-use Shopify app that can enhance your tracking capabilities, Easy Tag is an excellent choice. By simplifying Google Tag Manager implementation and providing ready-made data layers and tags, this app takes the guesswork out of marketing and empowers you to make data-driven decisions. Try Easy Tag today and see for yourself how it can save you time and improve your e-commerce business’s performance.
2. GroPulse GTM & Data Layer
If you’re looking for a quick and easy way to add the Google Tag Manager script to your Shopify store, GroPulse GTM & Data Layer app is the perfect solution. With this app, you can easily integrate your store with Google Tag Manager without the need to manually edit your theme’s code.
Google Tag Manager is an essential platform for managing various analytics services, and it enables you to store all your website’s tags in one place for easy management. This app streamlines the implementation process, eliminating the need for manual coding on your website. This means you can easily change and update tags for conversion tracking, site analytics, remarketing, and more, without any technical knowledge.
GroPulse GTM & Data Layer app offers a hassle-free setup process, so you can start tracking data accurately in no time. By eliminating manual coding, this app saves you valuable time and ensures that your data is being tracked correctly. With GroPulse GTM & Data Layer, you can have peace of mind knowing that you’re collecting accurate data to make informed decisions and grow your e-commerce business.
In summary, if you’re looking for a simple and efficient way to add the Google Tag Manager script to your Shopify store, GroPulse GTM & Data Layer app is an excellent choice. This app eliminates the need for manual coding, saves you time, and ensures that your data is being tracked accurately. Try GroPulse GTM & Data Layer app today and experience the convenience and efficiency it brings to your e-commerce business.
3. Google Tag Manager Mate
If you’re looking for a Shopify app that can help you set up Google Analytics 4 without any manual coding, Google Tag Manager Mate is the perfect solution. With this app, you can install Google Analytics 4 in minutes without the need for any Shopify theme editing or manual code editing.
Google Tag Manager Mate offers a streamlined setup process, so you can start tracking your site’s data accurately in no time. Once installed, the app automatically tracks conversion or purchases made on your site, allowing you to optimize your site effectively to drive more sales.
One of the key benefits of Google Tag Manager Mate is that it utilizes your Google Tag Manager, giving you the ability to do extra customized tracking to meet your business needs. With this app, you can easily customize and manage tags for conversion tracking, site analytics, remarketing, and more, all through your own Google Tag Manager account.
In summary, Google Tag Manager Mate is an excellent choice for e-commerce businesses looking for a hassle-free way to set up Google Analytics 4 without manual coding. With no Shopify theme editing required and automatic tracking of purchases, this app is a great option for businesses looking to streamline their tracking and optimize their website for sales. Try Google Tag Manager Mate today and experience the convenience and efficiency it brings to your e-commerce business.
4. Google Tag Manager
If you’re looking for a comprehensive solution for setting up Google Tag Manager for your e-commerce store, the Google Tag Manager app is a must-have. This app offers an automated setup process that takes the guesswork out of integrating Google Tag Manager into your website, ensuring accurate website analytics for your eCommerce store.
One of the key benefits of the Google Tag Manager app is its user-friendly interface, which requires no technical knowledge to use. With the app’s powerful analytics, you can fully understand your customer’s journey and increase your advertising ROI with accurate conversion tracking for all of your eCommerce marketing campaigns.
Google Tag Manager app also offers full data layer and server-side tagging, from your Google Analytics to Instagram and Pinterest. With this app, you can easily customize and manage tags for conversion tracking, site analytics, remarketing, and more, making it easier to optimize your website for sales.
Furthermore, the Google Tag Manager app includes tag diagnostics, error tracking, and monitoring with daily email notifications, so you can quickly identify and resolve any issues that may arise. The app also offers consent management for GDPR compliance, ensuring that your website is fully compliant with the latest privacy regulations.
In summary, the Google Tag Manager app is a powerful solution for eCommerce stores looking to streamline their analytics and optimize their website for sales. With its automated setup process, user-friendly interface, and advanced features like tag diagnostics and server-side analytics tracking, this app is a must-have for any serious e-commerce business. Try Google Tag Manager App today and experience the power of accurate website analytics.
5. Stape Server GTM
If you’re looking for an easy and effective way to streamline your website’s user and conversion tracking, the Stape Server GTM App is a great option. This app offers a quick and simple way to embed a web GTM snippet into every page of your website, allowing you to take advantage of powerful server-side tagging technology for ultra-precise user data and conversion tracking.
One of the key benefits of the Stape Server GTM App is its extended cookie lifetime, which helps to ensure that your tracking data remains accurate over a longer period of time. Additionally, the app features script resistance, which makes it less susceptible to third-party interference, and ensures that your tracking data remains secure and private.
The Stape Server GTM App also enriches your data layer with e-commerce events and user data, providing you with a comprehensive view of your website’s performance. And with the ability to send webhooks to server Google Tag Manager containers, you can easily track and analyze user behavior across your entire website.
Overall, the Stape Server GTM App is an excellent tool for eCommerce businesses looking to optimize their website for conversions and accurately track user behavior. With its powerful server-side tagging technology, extended cookie lifetime, and script resistance features, this app provides a secure and reliable way to gather accurate data and optimize your website for success. Try the Stape Server GTM App today and start tracking your website’s performance with confidence.
6. Pafit Tag Management for GTM
If you’re looking for an easy way to collect data on Shopify and set up Google Tag Manager, Pafit Tag Management might be the solution you need. With its two main functions, Pafit Tag Management streamlines the process of setting up Google Tag Manager for your Shopify store and supports data collection in Google Analytics and various advertising services. With Pafit Tag Management, you can complete your Google Tag Manager setup in about 20 minutes, which can save you a significant amount of time and money.
This app offers a wide range of features that make it an excellent choice for Shopify store owners who want to streamline their data collection process. With Pafit Tag Management, you can easily add GTM to your store and set up measurements for GA4, among other things. The app automates over 100 GTM settings, which significantly reduces your development cost. Furthermore, you can reduce your development cost because you don’t need any code.
Overall, Pafit Tag Management is an excellent choice for Shopify store owners who want to simplify the process of collecting data and setting up Google Tag Manager. With its robust feature set and easy-to-use interface, this app makes it simple to collect data on Shopify and set up Google Tag Manager.
7. Analyzify
Analyzify is an app that simplifies data analytics for Shopify store owners. With Analyzify, you can easily integrate your store with Google Tag Manager, Google Analytics 4, Google Ads, and other providers for seamless data collection. One of the app’s standout features is its “Done-For-You” setup option, which includes an initial audit, post-setup validation, and professional setup by industry experts at no extra cost. Analyzify also ensures data privacy by adding all assets directly to your store, without any involvement of 3rd party scripts.
Analyzify’s Google Tag Manager integration allows you to set up data layers for accurate tracking, while the Google Analytics 4 integration provides complete data analytics with enhanced insights. Additionally, Analyzify supports Google Ads conversion tracking and dynamic remarketing and also integrates with Facebook Pixel, Bing, TikTok, Pinterest, Clarity, and more.
In summary, Analyzify provides turnkey and accurate data analytics integrations for Shopify stores, making it easier for store owners to collect and analyze data without any technical knowledge or coding experience. With Analyzify, you can streamline your data collection and gain valuable insights to optimize your store’s performance.
8. TrafficGuard Tag Manager
TrafficGuard Tag Manager is the perfect solution for Shopify merchants who want to easily set up and manage their Google Tag Manager container. With TrafficGuard, you can set up your Google Tag Manager container in just a few clicks, without having to touch your Shopify theme code. The app makes it easy to manage your tracking and analytics by placing all your tags in one central location. This means you can update your tracking and analytics without having to touch your website’s code.
With TrafficGuard Tag Manager, you can manage all your tracking and analytics tags in one place, including Google Analytics, Facebook Pixel, and more. The app also features powerful analytics tools to help you understand your website visitors and optimize your marketing campaigns. With TrafficGuard, you can easily track key performance indicators like page views, bounce rate, and conversion rate, and make data-driven decisions to improve your website’s performance.
Conclusion
In conclusion, Google Tag Manager is a powerful tool that can help you better understand your eCommerce business’s performance and make data-driven decisions. The Shopify Google Tag Manager apps mentioned in this article are some of the best options available, each offering unique features to enhance your tracking capabilities. From customizing tags and triggers to tracking conversions and events, these apps can help you optimize your website’s performance and boost sales. We hope this list helps you choose the right Shopify Google Tag Manager app for your business needs and leads to greater success in your eCommerce endeavors.
